Option names
Listed best first. Most jobs show 2 to 4 options; the builder uses as many as the job needs. Tick the one you recommend.
Up to 4.
Personal note
The note at the top of the proposal, in your voice. Click a field to drop it in where your cursor is.
Included in every option
A bold lead, then a plain sentence. "Permits and inspection." then "We pull the permit and meet the inspector."
Not included unless listed
Short and specific, so nothing's a surprise later.
Found something while working
What happens if you find a problem mid-job.
Warranty
One row per thing you cover, one column per option. Say what you'll stand behind; manufacturer coverage is separate and usually needs registration.
Why it matters
Three short tiles that explain why your way of doing it is worth it.
Payment terms
Timeline
How long the work takes and how you schedule it.